A YCPE luncheon presentation, in conjunction with the Sheldon Chumir Foundation
"What's the Frequency, Kenneth?"
Radio Frequency Identifications (RFID) and Issues of Privacy
Date: Friday, March 23, 2007
Time: 12:00 - 2:30 p.m.
Location: McLaughlin College, York University, Senior Common Room (McL 140).
Panelists: Jacquelyn Burlkell, Information & Media Studies, University of Western Ontario
Ian Kerr, Law, University of Ottawa
Valerie Steeves, Criminology, University of Ottawa
- A silicon chip in your Viagara pack reports back to Pfizer on how much you took, and when
- You fetch the last Coke from your chip-tagged fridge and your TV airs a Pepsi ad
- Your phone company combs your trash for the chips you've cast off, selling the data it finds to marketers
Sound like science fiction? This may be the reality of electronic chips called RFIDs, according to Halifax-based writer, Dawn Rae Downton.
This event is co-sponsored by McLaughlin College.
Everyone is welcome